About Us


ASG ENTERTAINMENT (ASGE) was founded by some of the key senior management of the Allen Schwalb Group of Companies. The late Allen Schwalb and his predecessor Company Star Partners® provided co-financing in excess of $250 Million to 53 films in four co-joint ventures with Warner Bros and MGM/UA. Many of these film classics that are part of American film history received a total of 64 Academy Award nominations and won 16 Academy Awards, including at least one from every major category. In one year, four of the five films nominated for Best Musical Score were films co-financed by Star Partners®. Also, every year, for six consecutive years, a film that Star Partners® co-financed was nominated for the Academy Award for Best Picture of the year, totaling six Academy Award nominations for Best Picture, including The Right Stuff, The Color Purple, The Mission, Moonstruck, and the winning film Rain Man.

ASGE is an Executive Leadership and Consulting firm committed to the support of our clients in the Entertainment Industry. At ASGE, we believe in the power of entrepreneurship to transform potential executives and businesses to create economic opportunity and develop commercially ready companies and products to reach global markets. We create solutions for our clients’ toughest challenges through our unmatched strategic menu of consulting services in new media, technology, music, film and television. Once we identify and understand our client’s vision, from inception, ASGE develops and implements the management infrastructure and systems necessary to effectively develop a business for monetization and to sustain the competitive advantage of the organization for the future.

Our Leadership Curricula includes:

  • Media Company Management
  • One-on-one sessions with our business specialists and organizational consultants
  • Review of company’s existing business plan and/or assist with updating a business plan
  • Brand Development, Marketing and Media services
  • Establishing appropriate funding campaigns
  • Develop strategies to expand Investor base
  • Manage Investor support
  • Manage broker relations
  • Assisting with due diligence research on any acquisitions
  • Identify potential merger or acquisition targets
  • Taking commercially ready businesses to top Investment Banking partners for funding
  • Assist with the facilitation of a public listing of our client’s shares.
  • Brand development, marketing, sponsorship and media services

With decades of combined experience in the film and television industry, ASGE also manages its proprietary film and television projects through it’s Film & Television division:

ASGE FILM & TELEVISION (ASGFT) is the Faith, Family and values-driven media content proprietary division of ASG Entertainment. ASGFT endeavors to provide socially responsible film and television entertainment for the public. ASGFT will not only develop and produce its own proprietary, values-driven media content but will also consider providing its services to select producers and production companies. These services can include production capital for selected projects, distribution and marketing services (digital distribution). ASGFT will take advantage of the various Federal and State Tax Incentives that are available for film and television – presently most of our films will be produced in Louisiana and Georgia.

ASGE Films: ASGF films are moderately budgeted films, which is illustrative of ASGF risk mitigation model. ASGF completed the production of its feature film BORDERCROSS that brings awareness to the horrific crime of Human Trafficking. Today, Human trafficking is one of the most widespread crimes, not only in the US but worldwide. It is estimated that between 600,000 and 800,000 women and children are bought and sold across international borders every year for forced labor and commercial sex. There are an estimated 20.9 million victims of trafficking worldwide annually. The film’s soundtrack was created by world renown music composer, performer and producer Ronnie King and includes a combination of popular and recognizable past and present artists, original scoring and also features a collection of emerging artists and groups. The film BorderCross stars Lorenzo Lamas (Renegade), Elisha Kriis (Bollywood Star) and Danny Trejo (Machete). The anticipated release is December 5, 2017. We anticipate that in the future ASGF will structure numerous proprietary film projects in the form of distribution advances similar to our recently accomplished production of BorderCross. With this type of financing arrangement, we will endeavor to have ASGF participate at all levels of the exploitation revenue waterfall. ASGF will receive interest on its marketing funds, a distribution fee of approximately 20% and equity in the film at the commensurate level of its investment. ASGF currently has several other film concepts under consideration.

ASGE Television: ASGT will be providing executive production, production, marketing and distribution for the Legends and Lyrics television series. ASGT owns 10% of the show and has the option to purchase additional equity. ASGT in conjunction with Song Writers in the Round, LLC (SWITR), the majority owners of Legends and Lyrics, are working together to have Season 1 ready for broadcasting in the fall of 2016. Legends & Lyrics has eighteen (18) episodes already produced, as well as 200+ hours of footage, music content and interviews in the video library. Season 1, consisting of eight episodes, is produced and completed and we are in the process of facilitating synchronization rights for the songs to enable the show to be broadcast. ASGT has created and developed a proprietary television show currently entitled Night and Day. ASGT has received a preliminary financing commitment from Westbrook Capital for the financing of its proposed television show Eight Flags – an action, adventure series patterned after the great mystery adventure stories and shows of the past – The Hardy Boys, Nancy Drew, Adventures of Tom Sawyer, Treasure Island and Murder She Wrote. To be produced in the coastal regions of NE Florida and SE Georgia, an area steeped in unsolved mysteries, Night and Day will feature suspense, mystery, buried treasure, pirates, sharks, ghosts, and crime solving by a diverse, intuitive group of teens using high-tech gadgets and many surprises along the way. ASGT has an association with a very reputable and successful toy and merchandising company to provide toy merchandising and licensing worldwide. ASGA is also working with some very notable production companies that will produce various Virtual Reality (VR) apps based on the characters and events from the show.

ASGE Analytics: ASGE Analytics (ASGX) will be providing completion services through Completion Rights Management (CRM) as well as various production services to the independent film and television community. The shrinking completion bond market, especially for low and mid-range budgets, and the steady increase in un-bonded, underfinanced non-studio independent productions, have created a low-risk investment opportunity for a business that not only provides finishing funds but also physically completes and delivers to distributors a finished film for the benefit of all stakeholders.

  • Analyzing the screenplay’s profitability
  • Coordinating the analysis of the budget with the state approved auditors for determination of the estimated amount of the tax credits that may be earned by producing “The Movie” in Louisiana and Georgia
  • Arranging for a preliminary Letter of Intent (LOI) for the monetization and sale of the State Media Tax Credits”
  • Brokering earned Tax Credits
  • Arrangement and facilitation of the underwriting of insurance policy that will ensure the un-recouped principal investment in a film project (in the final planning stages)